It's the way we look at things...

It is our objectivist legacy that we view rationality as being purely mental, unemotional, detached—independent of imagination, of social functioning, and of the limitations of our bodies and our memories. It is our objectivist legacy that leads us to view reasoning as mechanical and to glorify those kinds of reasoning that in fact are mechanical. It is our objectivist legacy that leads us to view machines that are capable of algorithmic computation as being capable of human reason. And it is our objectivist legacy that we view it as progress when we are able to structure aspects of our physical and social environment to make it more like an objectivist universe.—George Lakoff, Women, Fire, and Dangerous Things, 183 (emphasis original)