Wednesday, April 15, 2015

Concealing or revealing the truth?

Though questions of truth do arise for new metaphors, the more important question are those of appropriate action. In most cases, what is at issue is not the truth or falsity of a metaphor but the perceptions and inferences that follow from it and the actions that are sanctioned by it. In all aspects of life, not just in politics or in love we define our reality in terms of metaphors and then proceed to act on basis of the metaphors. We draw inferences, set goals, make commitments, and execute plans, all on the basis of how we in part structure our experience, consciously and unconsciously, by means of metaphor.—Metaphors We Live By, page 158

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